Brand Experience

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Brand Experience

Brand Experience

Logo SysteM

When representing CLO, our logos and symbols should be used in a direct, clear, and impactful way.
Please adhere to the guidelines below when using our logos.

In everything we do, we aim to bring focus and clarity so our logos and symbols are direct, clear, and impactful. To accomplish this, our logo designs adhere to the guidelines below.

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CVF
CLO
Marvelous Designer
CLO-SET
CONNECT
Jinny
CLO-Vise
Emblem

Emblem

Hexagon Emblem Package

Achieving Visual Integration with Diversity and Consistency

Designing an emblem package to encompass multiple brands is essential.
Utilizing a hexagon shape to encapsulate existing emblems provides an effective means of maintaining consistency while highlighting each brand's uniqueness. This design approach ensures that the individual identity of each brand is preserved while fostering a cohesive visual impression that reinforces their collective association.

CLO

All Package
Emblem
PDF Guide

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave,
creating a three-dimensional form that aptly represents our 3D software.
It symbolizes our ambition and adaptability in a rapidly changing environment.
By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users,
delivering a sense of stability and calmness.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave, creating a three-dimensional form that aptly represents our 3D software. It symbolizes our ambition and adaptability in a rapidly changing environment. By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave,
creating a three-dimensional form that aptly represents our 3D software.
It symbolizes our ambition and adaptability in a rapidly changing environment.
By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave, creating a three-dimensional form that aptly represents our 3D software.
It symbolizes our ambition and adaptability in a rapidly changing environment. By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

Hexagon Package

When applying the emblem to hexagon packaging, place the CLO emblem at the left to provide a sense of stability.

Color System

Gradient

Primary

Black

White

Solid

Primary

Black

White

CLO Application Icon Package

Depending on the situation where the icon design is updated with the splash each time the software is released,
we needed a software app icon that could clearly identify differences in software versions while maintaining consistency.
This allows users to easily recognize new upgrade versions of the software with just the icon.

This is the emblem for the next 2025.0 release with a splash, in the future,
when visual identification within the product is required, it will be validated in this variant manner.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

It should be used primarily for visual identification of the software version updates.
When displaying a software installation or running, use the emblem in the appropriate type to indicate a specific software version.
*If it is packaged and shown with a Marvelous Designer emblem, we recommend harmoniously using this type of emblem.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

background

Primary

Black

White

Primary

Black

White

Marvelous Designer

All Package
Emblem
PDF Guide

Marvelous Designer is a powerful high-quality simulation software widely used in the gaming, VFX, and animation industries. Inspired by the concept of the Möbius strip, "Marvelous Strip" embodies the idea of a Boundary-Breaking Garment, blurring the lines between the designer (user) and the software.

The Marvelous Designer logo emphasizes 3D and high-quality simulation, representing the simultaneous coexistence of users and enterprises, beginning and end, front and back, and the inside and outside of fabric. It aims to break the fixed ideas of creators and provide diverse creativity. By highlighting the smoothness of curves in a dynamic and friendly manner, the logo seeks to engage users in a more approachable and innovative way.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave, creating a three-dimensional form that aptly represents our 3D software. It symbolizes our ambition and adaptability in a rapidly changing environment. By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave,
creating a three-dimensional form that aptly represents our 3D software.
It symbolizes our ambition and adaptability in a rapidly changing environment.
By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

The CLO emblem combines letters in the form of stitches with the shape of a fabric wave, creating a three-dimensional form that aptly represents our 3D software.
It symbolizes our ambition and adaptability in a rapidly changing environment. By using a color that represents trustworthiness, we wanted to highlight the connection between CLO and its users, delivering a sense of stability and calmness.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

Hexagon Package

When applying the emblem to hexagon packaging, place the Marvelous Designer emblem at the left to provide a sense of stability.

Color System

Gradient

Primary

Black

White

Solid

Primary

Black

White

MArvelous Designer Application Icon Package

To clearly establish the identity of Marvelous Designer, we use its emblem as the software app icon.

It facilitates easy recognition of Marvelous Designer among other software icons.


This is the emblem for the next 2025.0 release with a splash, in the future,
when visual identification within the product is required, it will be validated in this variant manner.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

The emblem of Marvelous Designer should primarily be used for visually identifying software version updates.

When displaying software during installation or operation, use the emblem in the appropriate style to indicate the specific software version.

*If packaged and displayed alongside a CLO emblem, we recommend using harmonious styles for both emblems.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Primary

Black

White

Primary

Black

White

CLO-SET

All Package
Emblem
PDF Guide

The emblem system of CLO-SET is composed of two main colors, Aqua and Deep Gray, representing the primary color theme of CLO-SET. This design symbolizes the seamless integration of all CLO Virtual Fashion products into CLO-SET's workflow, harmoniously connected like links in a chain. It reflects the continuous and organic connection through CLO-SET, emphasizing the ongoing and cohesive nature of the platform.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

Hexagon Package

When applying the emblem to hexagon packaging, position the CLO-SET emblem at the middle to provide a sense of stability.

Color System

Gradient

Primary

Primary RVS

Solid

Primary

Primary RVS

Solid

Gary

Gray RVS

White

3D Emblem

To elevate brand identity to a new level, incorporating 3D emblems with volumetric presence strategically can be incredibly effective.
These 3D emblems offer dynamic motions, making them versatile for use in both static images and vibrant motion graphics across various platforms. 


By adding depth and a sense of luxury, they leave a lasting impression on users, reinforcing the brand's essence. 


The spatial richness and dynamic movement of these emblems go beyond mere visual appeal,
serving as a powerful tool 

to intuitively convey the brand's uniqueness and innovation.

Acrylic

Light Background

Acrylic

Dark Background

Clay

Light Background

Clay

Dark Background

Metal

Dark Background

CONNECT

All Package
Emblem
PDF Guide

CONNECT's emblem metaphorically borrows the repeated form of the letter N to signify the connection between various services. The gradient colors appearing in the emblem have the same meaning and appear naturally and smoothly connected from emerald green to blue. As such, CONNECT is evolving into an ever-expanding platform that connects with other platforms, software, services, and more. We envision seamless connections without boundaries.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

Hexagon Package

When applying the emblem to hexagon packaging, position the CLO-SET emblem at the middle to provide a sense of stability.

Color System

Gradient

Primary

Black

White

Solid

Primary

Black

White

JINNY

All Package
Emblem
PDF Guide

Jinny's emblem consists of letters arranged in the form of threads, with the ends of the threads reflecting the choker motif used as a symbolic element within the Jinny program. This symbolizes the flexibility and cohesion of threads. The colors of Jinny are bright and lively, aimed at facilitating usability and providing a fresh and light feel. This also conveys the message that Jinny is friendly and easily accessible to users.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

We define clear space based on the circular size applied to the lowercase 'i' within the emblem. This circular size must be maintained as empty space around the emblem to ensure its legibility and visual consistency.

Hexagon Package

When applying the emblem to hexagon packaging,place the Jinny emblem in the middle to provide a sense of stability.

Color System

Gradient

Primary

Black

Gray

White

Solid

Primary

Black

Gray

White

CLO-Vise

All Package
Emblem
PDF Guide

CLO-Vise is a plugin that connects the powerful functionalities of the 3D fashion software, 

CLO, with its users, advancing our creative work environment to the next level. 

The CLO-Vise emblem carries forward the legacy of the existing CLO emblem while highlighting extended features and additional support.

The + mark visually represents the complementary functions of the plugin, presenting new challenges and opportunities to the users.

It encapsulates the rich and deep design philosophy of CLO, reflecting our determination to enhance user productivity with supplementary tools and utilities.

Clear Space

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 



This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 

Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Clear space is a crucial element in emblem design.

Clear space places empty spaces around the emblem, ensuring that it remains distinct and avoid overlap with other graphic elements or text. 

This enhances the legibility of the emblem and prevents visual clutter, allowing the emblem to be conveyed clearly as intended. 



Additionally, clear space helps maintain brand consistency, ensuring that the emblem is consistently recognized across various media and contexts.

Emblem

Hexagon Package

Color System

Gradient

Primary

Black

White

Solid

Primary

Black

White

© 2024 CLO Virtual Fashion.

All Rights Reserved.

© 2024 CLO Virtual Fashion.

All Rights Reserved.

© 2024 CLO Virtual Fashion.

All Rights Reserved.

© 2024 CLO Virtual Fashion.

All Rights Reserved.

© 2024 CLO Virtual Fashion.

All Rights Reserved.